Automatic fronting for your categories
The Bruegmann FlexRoller™ is a patented roller shelf installed in stores worldwide. It automatically front-faces products in ambient and cold environments, yielding validated sales lift, increased operational efficiency, and optimized shelf space.
GENERATE
Sales Lift
Proven sales increase up to 8% due to consistent product visibility and shoppability.
Eliminate
Manual Fronting
Boost operational efficiencies by removing the need to organize shelves throughout the day.
Gain
Facings
Maximize shelf space by fine tuning product lanes with FlexRoller’s adjustable dividers.
Reduce
Restocking
Time
With products continuously fronted, out of stocks can be immediately identified and replenished.
IMPROVE PLANOGRAM FLEXIBIITY
Dividers can be adjusted to accommodate various product sizes and packaging types.
Product Configurations
OFFERING a variety of types and modifications to meet your needs
FLEXROLLER™
- Sits on top of existing substrate shelf
- 4-6 degree shelf angle required to front product
FLEXROLLER™
with riser
- Sits on top of existing substrate shelf
- Includes support leg to create needed angle to front product
FLEXROLLER™
with gondola
- Integrated in shelf to replace existing flat shelves
- Automatically creates angle to front product
FLEXROLLER™
WITH pull-out
GONDOLA
- Roller shelf extends fully out of the shelf like a drawer
- Ideal for stocking product from the back in tight vertical spaces
FLEXROLLER™
WITH PARTIAL PULL-OUT
GONDOLA
- Roller shelf extends partially outside of the shelf
- Ideal for stocking product from the back in tight vertical spaces
FLEXROLLER™
multi stack
- Multiple layers of FlexRoller™ to stock more product vertically
- Versatile solution for a variety of spaces, including stand-alone display