Improving your sales process unlocks huge benefits for your retail business. Bruegmann can help you do it, like the way we generated operational efficiencies in a convenience store’s cold-vault by starting with holding capacity on the shelf.
SITUATION
- Convenience stores receive multiple deliveries per week
- Products are handled multiple times before reaching the shelf for consumer shopping
- 60% of all shoppers make a beverage purchase
CHALLENGE
- Underutilized and outdated shelving
- Retailer employs four different merchandising solutions in a single store that are not universally compatible with all packaging types
- Glide breakage requires constant replacement and leads to product breakage
- Complex glide ordering process is needed to accommodate planogram changes
SOLUTION
- The evolution of racks, EvoRack™, enables more shelves vertically and more facings horizontally
- Accommodation of various shelf depths optimally utilizes walk-in cooler depth, increasing holding capacity by up to 75%
- Deeper shelves reduce the need for back stock, leading to fewer merchandise touches
- Operational efficiencies are created by eliminating manual fronting, enabling faster restocking, and reducing merchandise touches
before
- Outdated shelving systems create inefficiencies in horizontal/vertical space and depth in the walk-in cooler
- Multiple merchandising solutions add complexity
after
- Leading gravity-feed fronting solution
- Increased holding power achieved by adding shelves, facings, and deeper shelves